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Wisconsin School of Business

BBA Curriculum

Pre-Business Requirements
Liberal Studies Requirements
Business Foundation Requirements
Business Preparatory Requirement
Business Core Requirement
Business Breadth Requirement
Credits for BBA Degree
Dean's List
Business Majors

The Wisconsin Bachelor of Business Administration (BBA) degree program is based on a broad educational foundation combined with courses in business and economics. This curriculum is designed for those students who wish to prepare for careers in business.

Pre-Business Requirements

The following requirements are for students who began course work at any institution in summer 2008 and after. Students who began course work before summer 2008 should consult their academic advisor.

Communication Part A

Complete one course designated Communication Part A, preferably:
Communication Arts 100 Introduction to Speech Composition, 3 cr or
English 100 Freshman Composition, 3 cr or
English 118 English as a Second Language: Academic Writing II, 3 cr or
Completion of Communication Part A based on UW Placement Test


Economics 101 Principles of Microeconomics, 4 cr or
Economics 111 Principles of Economics—Accelerated Treatment, 4 cr (Honors)


Psychology 202 Introduction to Psychology, 3 cr
Students who complete Psychology 201, 3 cr or Psychology 281 Honors Course—Introduction to Psychology, 4 cr satisfy the psychology requirement


Math 211 Calculus, 5 cr or
Math 217 Calculus with Algebra and Trigonometry II, 5 cr or
Math 221 Calculus and Analytic Geometry, 5 cr

Note: Students will be responsible for knowing the following:

  • word processing
  • spreadsheets
  • presentation software

Liberal Studies Requirements

Liberal Studies requirements must be completed prior to graduation. Students may not use a single course to fulfill multiple requirements.

Communication Part B

One 3 (or more) credit course designated Comm B (b)


One 3 (or more) credit course designated Literature (L)


Six credits designated Biological, Natural, or Physical Science (B, N, or P). Courses with W, X, or Y designators, or courses in computer science, math, statistics, and the Wisconsin School of Business WILL NOT satisfy the science requirement

Foreign Language

3 units (or more) of the same foreign language
One unit = 1 high school year or 1 college semester


Philosophy 241 Introductory Ethics, 3–4 cr or
Philosophy 243 Ethics in Business, 3–4 cr or
Philosophy 341 Contemporary Moral Issues, 3–4 cr or
Philosophy 441 Environmental Ethics, 3–4 cr


One 3 (or more) credit course designated Humanities (H or Z)
Note: If a student completes an additional Literature (L) course, this requirement will be satisfied.

Ethnic Studies

One 3 (or more) credit course designated Ethnic Studies (e)

Social Science

One 3 (or more) credit course designated Social Science (S or Z)

Advanced Math/Statistics

Math 213 Calculus and Introduction to Differential Equations, 3 cr or
Math 222 Calculus and Analytic Geometry II, 5 cr or
General Business 304 Intermediate Business Statistics, 3 cr or
General Business 365 Business Analytics II, 3 cr or
Statistics 310 Introduction to Mathematical Statistics, 4 cr or
Statistics 312 Introduction to Mathematical Statistics, 4 cr or
Statistics 333 Applied Regression Analysis, 3 cr or
Economics 410 Introduction to Econometrics, 4 cr or
Actuarial Science 654 Seminar in Actuarial Science, 3 cr

Business Foundation Requirements

All degree candidates in the Wisconsin BBA are required to complete foundation courses in business and economics. The foundation courses, in conjunction with a broad educational base, are designed to integrate the student's specialized training with an understanding of the structure and functions of business and its role in the larger social system. Business foundation courses make up the business preparatory, core, and breadth requirements. During the first semester after admission to the Wisconsin School of Business, students must complete a one-credit course that is the foundation of the Compass Program™.

Business Preparatory Requirement

Preparatory business requirements must be taken within the first two semesters after admission to the Wisconsin BBA

General Business 365 BBA Compass, 1 cr

Economics 102 Principles of Macroeconomics, 3 cr or
Economics 111 Principles of Economics—Accelerated Treatment, 4 cr

Accounting 100 Introduction to Financial Reporting, 3 cr

Accounting 211 Principles of Managerial Accounting, 3 cr

General Business 300 Professional Communication, 3 cr

General Business 303 Business Statistics, 3 cr or
General Business 365 Business Analytics I, 3 cr or
Economics 310 Stats: Measurement in Economics, 4 cr or
Statistics 201 Principles of Statistics, 3 cr or
Statistics 224 Intro Stats for Engineers, 3 cr or
Statistics 301 Statistics, 3–4 cr or
Statistics 309 Intro to Math Statistics, 4 cr or
Statistics 324 Intro Applied Statistics for Engineers, 3 cr or
Statistics 371 Introductory Applied Statistics for the Life Sciences, 3 cr or
Math 431 Intro Theory of Probability, 3 cr

Business Core Requirement

Students in the Wisconsin BBA must complete the preparatory business requirements (above) and at least two Core Business courses prior to enrolling for Advanced Business Courses. All Core Business courses should be completed by the end of a student's junior year. Advanced business courses are all courses at the 300 level or above, but do not include the following: Accounting 301, Actuarial Science 303, Information Systems 371, International Business 200, Real Estate 306, Risk Management and Insurance 300.

Core Courses

Finance 300 Introduction to Finance, 3 cr
Marketing 300 Marketing Management, 3 cr
Management & Human Resources 300 Organizational Behavior, 3 cr
Operations & Technology Management 300 Operations Management, 3 cr

Business Breadth Requirement

General Business 301 Business Law, 3 cr
Two additional 3-credit courses, 6 credits*

*Students must complete two business courses (3 credits each) that are outside their major area from two separate Wisconsin School of Business departments. Courses taken to satisfy this requirement may not include preparatory or core courses, courses required by or crosslisted with the student's major, general business courses, any 399 (Readings and Research) course, or international business courses crosslisted with foreign language departments. In addition, students cannot take both breadth courses from the same department.

Note: Students with two majors in business or students with one major and a specialization in supply chain management need one course (3 credits) outside their majors/supply chain management specialization to satisfy this requirement. Students with three or more majors or two majors and the supply chain specialization are not required to take additional breadth courses.

Credits for BBA Degree

A minimum of 120 credits is required for the Bachelor of Business Administration degree. Among these 120 credits:

  • 52 credits must be in business and economics courses
  • 52 credits must be in courses other than business and economics
  • 16 credits may be in or outside business–economics areas

These BBA degree credits must include the pre-business requirements outlined earlier, the business foundation courses (preparatory, core, and breadth requirements), courses within a major selected by the student from fields of study described in the following sections, and electives.

Dean's List

Business students who achieve a grade point average of 3.75 for any semester in which they complete 12 graded degree credits will have their names on the dean's list. A permanent record of this achievement is entered on the student's transcript. Students with I, P, or U on their grade report will automatically be ineligible for the dean's list. Subsequent academic action may change eligibility.